Marketing Budget

You work hard to generate income for your business so it’s important to make wise choices about how to spend it. Brainbox Marketing can analyse your marketing activity and create a clear documented marketing budget so you can make informed decisions. If numbers aren’t your thing, talk to us about how we can help.

A Business Planning Tool

A written marketing budget is a critical planning tool to help you decide how to spend your money.

Your marketing budget should support your business budgets for both income and expenses.

  • Your forecast income should link to your planned marketing and sales activities.
  • All marketing expenses should be included in your operating budget.

Brainbox Marketing can help you forecast income and document marketing expenses.


Marketing Budget

Marketing Budget Services

If numbers and spreadsheets aren’t your thing, don’t worry, you can outsource the development and management of your marketing budget to Brainbox. We can help you to:

  • Document both a marketing income and marketing expenses budget.
  • Create a marketing plan and cost each line item in a neat one-page budget.
  • Collate all existing marketing expenses into a one-page budget to help you forecast your profit and loss.
  • Create and align your marketing metrics to your budget.

Every month we can update your budget and provide you with an advice on:

  • Monthly marketing expenses.
  • Your marketing goals and how your campaigns have performed.
  • How to optimise your marketing budget to focus on activities that generate the best results.
  • Marketing priorities for the next month.


Marketing Budget Analysis

Creating a marketing budget is not a ‘set and forget’ process that you do once a year. It’s important for your business to set goals for each marketing activity and measure the success of your marketing against those goals. Your aim should be to optimise your marketing spend each month on the activities that produce the best results.

For example, how much does it cost to acquire a new customer in your industry? Does your business pay the same as your competitors?

Brainbox Marketing can help you to analyse your marketing budget to understand how to generate the best return for your marketing investment.

Marketing Budget Analysis

Say Hello

Interested? Contact us for a coffee or a chat.

0411 872 050 |